The CougsFirst! Eastside Show returns to the Spokane Convention Center on Friday, November 6, 2026, bringing together Coug-owned businesses, WSU leadership, alumni, partners, and the greater Cougar community for one afternoon focused on relationships, referrals, and real business opportunities.
At the Eastside Show, Cougs come together to discover businesses, strengthen partnerships, share ideas, and create new opportunities. Every conversation has the potential to become a collaboration, client, or lifelong connection.
Now is the best time to reserve your showcase space for the 2026 CougsFirst! Eastside Show! Early Bird pricing is available for a limited time, giving you the opportunity to secure your booth at the lowest available rate. Showcase spaces are limited and assigned on a first-registered, first-paid basis. Early Bird pricing ends August 31, 2026.
As an exhibitor, you’ll have the opportunity to:
Every booth is part of a larger experience designed to help Cougs discover, hire, and support fellow Cougs.
Looking to make an even bigger impact? Sponsors help bring the Eastside Show to life through food and beverage experiences, featured activations, attendee amenities, event programming, and more.
Whether you want to welcome attendees, create a memorable experience, or increase your visibility throughout the event, we’ll work with you to build a sponsorship that aligns with your business.
Interested in sponsoring the Eastside Show? Contact us at info@cougsfirst.org to learn more.
Attendance is free and everyone is welcome! Come explore Coug-owned businesses, hear from WSU leadership, connect with fellow alumni, and experience one of the largest gatherings of the Cougar community in Eastern Washington.
Follow us on social media to be the first to know when registration opens!
Keynote with WSU President Betsy Cantwell
Hear directly from Washington State University President Dr. Elizabeth Cantwell as she shares updates on the university, its impact across the state, and what’s ahead for the Cougar community.
WSU Athletics Panel
Hear from WSU Athletics leadership and special guests as they discuss the latest happenings in Cougar Athletics and the opportunities shaping the intersection of the future of WSU sports and businesses.
CougsFirst! Eastside Show
Discover, shop, and network with Coug businesses from all industries by walking the show floor. Sample food and beverages from a variety of different Coug -owned or -managed businesses with the purchase of a tasting wristband.
After Party at Flastick Pub Spokane
Join us at an after party at Flatstick Pub! Just a short walk from the show venue.
Questions?
Email us at info@cougsfirst.org
